Discussion » Employment Opportunities » Internship - Assistant to Strategic Brand Director

  • PAE
    PAE wrote:
    <p>PAE Media facilitates the creation of exceptional branded content for the world's leading automotive companies. From reality shows and documentaries through to high-octane feature films, we organize the delivery of innovative entertainment on unique platforms to engage, inform and excite millions of consumers across China.</p> <p><strong>Responsibilities</strong> Assist Strategic Brand Director with day-to-day activities Assist with Marketing and Consumer research on international but mainly local Chinese websites Conduct online desktop research focused on brand communication, consumer behavior and social trends, industry trends and marketing Responsible for staying abreast of latest industry and consumer trends both in and outside of China Stay current on branded content trends, best practices and content related experiences with an eye towards supporting PAE Media’s ability to create exceptional content Conduct and analyze qualitative/quantitative research, inspire ideation, as well as create and present strategic recommendations to internal team. Conduct research on brand, target, and marketing related topics Analyze a brand, understand their brand DNA, and brand architecture Present research findings to Strategic Brand Director and discuss Assist in writing concept proposals for project pitches Write and present professional research reports Summarizing, collating and distilling a wealth of information to make it relevant to the project objectives and needs Inspiring and informing internal teams and clients with clear, stimulating writing abilities Keeping team up-to-date on industry news, hot topics, developing trends, and internal initiatives Transforming information into client-friendly charts/graphs, easy-to-read documents and succinct PowerPoint or Keynote decks to communicate findings Archiving all content on internal server in an easy-to-find and helpful format</p> <p><strong>Requirements</strong> Fresh graduate with a background in Marketing and Consumer Research or equivalent Background or strong understanding about marketing and consumer behavior Ability to translate insights into creative concepts or actionable ideas Strong analytical thinking, research, presentation, and interpersonal skills Strong problem solver, able to innovate and adapt to new technologies and industries Able to multi-task, collaborate, and work autonomously Good understanding of the Chinese social media and digital landscape Good in visualizing research outcomes and developing presentations Proactive with great initiatives Strong team player Strong computer skills (Apple MAC OS, especially Keynote and Pages) Excellent Mandarin level (reading, writing, speaking, and being able to do research in) Excellent English level (reading, writing, speaking, and being able to do research in) Chinese and foreign applicant are welcome</p> <p>We know you are interested now, so send your resume with a picture to us: <a href="http://hr@pae-media.com">hr@pae-media.com</a>. We are looking forward to your application.</p>

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